eCommerce
Growth comes from the alignment of product, content, marketing, and tech all working together.
I bring clarity and structure to your eCommerce strategy, helping you scale what works, fix what’s holding you back, and make smarter decisions that drive conversion and lifetime value.
How I can help:
Clarify digital goals that support long-term growth
Turn data into insight to optimise the full customer journey
Improve performance across platforms and campaigns
Audit and then recommend improvements to improve conversion rates
Streamline content and marketing for better consistency and ROI
Align marketing, tech, and product around the same priorities
ECOMMERCE SERVICES
Store and platform strategy
Get support choosing, improving, or integrating your eCommerce platform (Shopify, WooCommerce, etc.)
Performance and conversion audits
Review your funnel, UX, content, and metrics to uncover missed opportunities.
Composable content for ecommerce
Structure your content to support multiple campaigns, audiences, and channels — without starting from scratch.
Digital marketing and retention
Plan campaigns that go beyond acquisition — from email flows to loyalty and repeat purchase strategies.
3rd party integration support
I help you choose, connect, and optimise third-party tools — from CRMs and analytics to payment, shipping, and fulfilment platforms.
Ad hoc support
Need quick input, a second opinion, or help unblocking something? I’m available for flexible, as-needed eCommerce support.
PLATFORM EXPERIENCE